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1

Efectos del control del comportamiento en el desempeño del vendedor. La visión del jefe de equipo de ventas

P. Canales Ronda, I. Küster Boluda

Journal:

Cuadernos de Economía y Dirección de la Empresa

Year:

2008

File:

PDF, 157 KB

2008

2

How can NGOs prevent volunteers from quitting? The moderating role of the NGO type

Lorente-Ayala, Jose Miguel, Vila-Lopez, Natalia, Kuster-Boluda, Ines

Journal:

Management Decision

Year:

2020

File:

PDF, 262 KB

2020

3

Adolescents’ food packaging perceptions. Does gender matter when weight control and health motivations are considered?

Vila-López, Natalia, Kuster-Boluda, Ines

Journal:

Food Quality and Preference

Year:

2016

Language:

english

File:

PDF, 651 KB

english, 2016

4

Improving Residentsâ Quality of Life Through Sustainable Experiential Mega-Events: High- Versus Low-Context Cultures

Vila-Lopez, Natalia, Boluda, Ines-Kuster, Marin-Aguilar, Jose Trinidad

Journal:

Journal of Hospitality & Tourism Research

Year:

2020

File:

PDF, 582 KB

2020

5

Consumers' physiological and verbal responses towards product packages: Could these responses anticipate product choices?

Vila-López, Natalia, Kuster-Boluda, Ines

Journal:

Physiology & Behavior

Year:

2018

Language:

english

File:

PDF, 1024 KB

english, 2018

6

La internacionalización como variable moderadora en las estrategias fabricante-distribuidor

Vila López, Natalia, Küster Boluda, Inés, Canales Ronda, Pedro, Hernández Fernández, Asunción

Journal:

Cuadernos de Economía y Dirección de la Empresa

Year:

2013

File:

PDF, 661 KB

2013

7

Designing a packaging to promote healthy and low-fat foods: Adolescents versus young-adults

Vila-López, Natalia, Küster-Boluda, Ines, Sarabia-Sánchez, Francisco

Journal:

Food Research International

Year:

2017

Language:

english

File:

PDF, 295 KB

english, 2017

8

Secrets to design an effective message on Facebook: an application to a touristic destination based on big data analysis

Villamediana-Pedrosa, Jenely Dayana, Vila-Lopez, Natalia, Küster-Boluda, Inés

Journal:

Current Issues in Tourism

Year:

2018

Language:

english

File:

PDF, 2.73 MB

english, 2018

9

Consumer attitudes in the election of functional foods

Küster-Boluda, I., Vidal-Capilla, I.

Journal:

Spanish Journal of Marketing - ESIC

Year:

2017

Language:

english

File:

PDF, 629 KB

english, 2017

10

CREDIBILIDAD CORPORATIVA EN CADENAS TELEVISIVAS: ANTECEDENTES Y EFECTOS

Vila López, Natalia, Boluda, Inés Küster, Bigné, Enrique

Journal:

Revista Española de Investigación en Marketing ESIC

Year:

2013

File:

PDF, 547 KB

2013

11

Designing food packaging for the Spanish market: Do motivations differ between involved and non-involved adolescents?

Vila-López, Natalia, Küster-Boluda, Inés

Journal:

Food Research International

Year:

2018

Language:

english

File:

PDF, 652 KB

english, 2018

12

Do experiential events create city brand?

Vila López, Natalia, Kuster Boluda, Inés, Marín Aguilar, J.Trinidad

Journal:

Review of Business Management

Year:

2016

Language:

english

File:

PDF, 1020 KB

english, 2016

13

Competitive positioning and market orientation: two interrelated constructs

Bigné, Enrique, Vila‐López, Natalia, Küster‐Boluda, Inés

Journal:

European Journal of Innovation Management

Year:

2000

Language:

english

File:

PDF, 207 KB

english, 2000

14

Antecedentes y efectos del burnout-engagement del vendedor

Vila López, Natalia, Küster Boluda, Inés, Pardo Sanden, Elena

Journal:

Cuadernos de Economía y Dirección de la Empresa

Year:

2012

File:

PDF, 607 KB

2012

15

What are you?: pragmatic, self-confident, #hashtag or a vital senior? Using marketing to curb alcoholism and encourage healthy consumption!

Hernandez-Fernandez, Asuncion, Vila Lopez, Natalia, Kuster Boluda, Ines, Rodríguez Santos, Carmen

Journal:

Journal of Food Products Marketing

Year:

2017

Language:

english

File:

PDF, 1.99 MB

english, 2017

16

Excellent products or servitisation? Analysing retailers’ preference before and after a loyalty programme

Vila-Lopez, Natalia, Kuster-Boluda, Ines

Journal:

Total Quality Management & Business Excellence

Year:

2016

Language:

english

File:

PDF, 560 KB

english, 2016

17

Differences between American and Indian consumers' visual images

Patel, Neha, Vila‐López, Natalia, Kuster‐Boluda, Ines

Journal:

Cross Cultural Management An International Journal

Year:

2013

Language:

english

File:

PDF, 184 KB

english, 2013

18

Gender role portrayals and sexism in Spanish magazines

Kerrigan, Finola, Royo‐Vela, Marcelo, Aldás‐Manzano, Joaquin, Küster‐Boluda, Ińes

Journal:

Equal Opportunities International

Year:

2007

Language:

english

File:

PDF, 139 KB

english, 2007

19

Managing international distributorsâ complaints: an exploratory study

Kuster-Boluda, Amparo, Vila, Natalia Vila, Kuster, Ines

Journal:

Journal of Business & Industrial Marketing

Year:

2020

File:

PDF, 438 KB

2020

20

Packing decision for low fat aliments: a review

Vila-López, Natalia, Küster-Boluda, Inés

Journal:

Nutrition & Food Science

Year:

2014

Language:

english

File:

PDF, 151 KB

english, 2014

21

Commercial versus technical cues to position a new product: Do hedonic and functional/healthy packages differ?

Vila-López, Natalia, Kuster-Boluda, Ines

Journal:

Social Science & Medicine

Year:

2017

Language:

english

File:

PDF, 809 KB

english, 2017

22

Cross cultural marketing teachers' profile

Vila, Natalia, Kuster Boluda, Ines

Journal:

Multicultural Education & Technology Journal

Year:

2008

Language:

english

File:

PDF, 97 KB

english, 2008

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